All services levels of My Protection Plus have access to customized campaigns for each product. The campaigns are organized into three stages: Awareness, Education and Action.
Each stage is focused on specific call to actions to enable the buiding of trust, understanding of the product solution and purchase.
The content for each campaign is provided to the agent to utilize in the channels where they have the most success reaching their segment. The content consists of blog post templates, email templates and social media posts formatted to reflect the specific requirements of that social service.
This post is one of three themed awareness stage campaigns on the Major Illness product.
Email templates accompany each blog post wiith a summary of the blog concept and link back to the full blog
Social media posts formatted for each platform's guidelines accompanies each blog posts and links back to the blog